'Take Back Childhood' with our new selection of Melissa and Doug Toys!

Melissa and Doug are actual REAL people. Infact they are a married couple who have been together for 30 years and have managed to raise a family of six children while also managing their own bussiness. From classic wooden toys to crafts, pretend play and games, Melissa and Doug products provide a launch pad to ignite imagination and a sense of wonder in children so that they can discover themselves, their passions and their purpose. There was a time not so long ago when childhood offered the space and freedom for children to explore their world. To be curious. To be creative. To be bold. To be bored. To just . . . be. Today, our overscheduled and overstimulated children are using their imaginations less than ever. It’s a crisis in the making. And that's why Melissa and Doug committed to making products that inspire open-ended thinking and encourage kids to see new possibilities. It’s part of our bigger vision to Take Back Childhood. Because by giving children a true childhood, we give them a path to realizing their full potential!